1870-2020 Familia Torres: 150 years and a few centuries more

Boek in goede staat met case. Uiterst zeldzaam

The year was 1870. He had 40,000 pesos to his name. It was time to go home. Jaime Torres had made a very real and tangible fortune, but he had learned something even more valuable: the needs of the emerging South American market that his homeland could satisfy—and he knew exactly how to do it.

His birthplace and family beckoned. If he joined forces with his older brother Miguel, who had inherited the vineyards and knew the ins and outs of growing and making wine, Jaime Torres could export and distribute Penedès wines, first in Cuba, then in Puerto Rico, Argentina, across the entire continent eventually. It was time for a reunion. Jaime Torres was coming home, and he had a plan.

The strategy was this: to ship high-quality wine in secure containers, supported by a new distribution network set up at the destination, while reducing transportation costs through deals with the owners of the era’s main shipping companies. It was an exercise in faith and perseverance that would not be easy.